Replaced a static brochure site with a fully functional webshop that handles orders end-to-end.

Print Alfa was quoting every order manually over email and WhatsApp, losing potential customers who wanted to order immediately. Their previous site was a static brochure with no product catalog, no pricing, and no way to pay online. Every sale required human intervention, which capped how much business they could handle.
2.5 months
Mapped the full existing order flow from first contact to delivery. Identified that 40% of inquiries dropped off waiting for a manual quote. Designed the solution around eliminating that friction point.
Built a clickable Figma prototype of the checkout flow and tested it with 5 customers of the business. Discovered that product customization options needed to be visible before adding to cart — restructured product pages accordingly.
Built the frontend and admin panel in parallel. Stripe integration required custom webhook handling for order status sync. Delivered a production-ready CMS so the client could own their product catalog from day one.



The client went from manually quoting every order to processing 30+ online orders per week within the first month, eliminating the quote-request bottleneck entirely.